Ethical storytelling services for public and private sector organizations
WHAT IS AN ETHICAL STORY?
- Ethical stories are honest without being graphic or exploitive
- Are educational and well researched
- Have informed and living consent
- Inspire engagement, not shock
- Result in responsible action
- Oh! And they safely deliver your intended purpose!
WHAT IS UNETHICAL STORYTELLING?
Unethical storytelling neglects to think critically and design storytelling processes ethically, and may use some of these tactics;
Coerced Advocacy: irresponsibly using persons with lived experiences to become the “face” of an issue, which causes significant personal risk, and is often paired with labour exploitation
Hero Theft: when a second party storyteller robs the narrative of a first person storyteller, painting themselves as the hero of the story
Trauma Pornography/Trauma Tourism: requiring storytellers to perform an emotional striptease that results in psychological damage and voyeuristic consumption
Slactivism: neglecting to adequately research and engage meaningful action on a complex issue, and instead sharing a hollow caricature that reads as inauthentic and virtue signalling
Greenwashing, Pinkwashing, Queerwashing: irresponsibly using a significant issue (such as environmental protection or 2SLGBTQAI+ rights) to boost an organization’s image
Time Dishonesty: forcing the timeline of an issue or story to a resolution in an attempt to ease the consumer, which promotes false narratives
Irresponsible Consumption: ignoring responsibility about how our stories are consumed and engaging responsible calls to action, leading to complacent, irresponsible, and even harmful actions by consumers
SERVICES FOR ORGANIZATIONS: DEVELOP AND TELL ETHICAL STORIES
We are passionate to build powerful, authentic, and ethical stories in public and private sector organizations. Explore our services below;
What is your organization’s approach to storytelling? We build comprehensive approaches that help you tell effective and safe stories.
Establish point to point (inception to distribution) ethical storytelling standards that center dignity, inclusion, and powerful communication.
|Application and Accountability|
|Types of Stories You Tell|
|Diversity, Equity, Inclusion, and Accessibility|
Are you considering telling a story that involves marginalization or sensitive issues? We can help you proactively assess and decrease risk.
Using a signature framework, we will discover and assess risk in the types of stories you want to tell, and develop tangible steps to decrease storytelling risk.
Who needs to be at the table to tell your story? How can we create an equitable experience? We know how to help you create new, safe tables of inclusion for your projects.
We specialize in designing safe pathways for persons with lived experience to contribute meaningfully to organizational storytelling.
|Lived Experience Consultants|
|Lived Experience Advisory Committees|
|Accountability and Feedback Loops|
|Psychosocial Support Plans|
|Fair Compensation and Employment Structures|
|Trauma Informed Research and Interviews|
FOR INDIVIDUALS: ETHICAL STORYTELLING COACHING AND TRAINING
Have you been approached to share your stories or experiences? Are you wondering how to engage in a way that is safe and makes a difference?
We provide trauma informed, culturally sensitive individual and group training for folks considering engaging in first person storytelling.
|Core Message Development|
|Lived Experience Engagement Opportunities|
Stories matter. Many stories matter. Stories have been used to dispossess and to malign, but stories can also be used to empower and to humanize. Stories can be used to break the dignity of people, but can also repair that broken identity.